Netflix Is Using NFTs to Harvest Engagement Data. To commemo | Эд Стрельников

Netflix Is Using NFTs to Harvest Engagement Data.

To commemorate the launch of the third season of Love, Death + Robots, Netflix released an NFT collection on OpenSea.
The collection featured corresponding NFTs depicting scenes from the season’s nine episodes. Netflix also conducted a virtual and IRL scavenger hunt for these NFTs, leaving QR codes across various IRL billboards and on social media for fans of the show to find.